In 2019, I developed the Persian logotype and visual identity system for Danone. The primary objective was to adapt the global brand’s visual language into a local context while maintaining its core identity and recognition. I designed a bespoke Persian script that harmonizes seamlessly with the original brand logo, ensuring consistency across all corporate collaterals, including business cards and letterheads. This project focused on creating a balanced and professional aesthetic that bridges the gap between global standards and local market appeal, reinforcing Danone’s established reputation in the region.







